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7 Musts for Local Search Engine Optimization

Local SEO
A list of SEO (Search Engine Optimization) “add-ons” that will help raise your localized search rankings.

  1. Local Business Listings (Google, Yahoo, Bing)
  2. Use your business address, not a PO Box
  3. Use your local phone number, not an 800 number
  4. Add a locator map and business hours to your contact page
  5. List the names of the cities that you serve
  6. Include city and state in site content, titles, headers, etc.
  7. Create a printable coupon to drive traffic to your location*

* 82% of local searchers follow up with an offline in-store visit or phone call. (comScore)

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